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  Volume 10 Number 2 (Special Issue) 2018
 Original Article
 An Enhanced Study towards the Effectiveness of Digital Marketing
  V. Sumalatha, Assistant Professor, Commerce and Management, C.K.M Arts & Science College, Warangal, Telangana State, India - 506006.
[Abstract] | [PDF]
 Bancassurance in India: A Study on Industry Outlook of Life Insurance
  G.V. Abhinav Kumar, Research Scholars, PGDM-Banking, Insurance and Financial Services, Institute of Public Enterprise, Hyderabad, Telangana State, India - 500101.
[Abstract] | [PDF]
 Risk Management in the Banks: An Analysis
  G.V. Abhinav Kumar, Research Scholars, PGDM-Banking, Insurance and Financial Services, Institute of Public Enterprise, Hyderabad, Telangana State, India - 500101.
[Abstract] | [PDF]
 Powerful Influence of Organizational Culture on Employee Suggestion Systems in Ensuring Corporate Success
  B. Swathi, Principal, Global Education Centre [MBA], Moinabad.
[Abstract] | [PDF]
 Factors Influence Job Satisfaction of Bank Employees: An Internal Marketing Outlook
  Venkata Sai Srinivasa Rao Muramalla, Assistant Professor, College of Business Administration, Prince Sattam Bin Abdulaziz University, Kingdom of Saudi Arabia.
[Abstract] | [PDF]
 Entrepreneurship a Global Perspective: Its Opportunities and Challenges
  R. Lavanya Kumari, Associate Professor, Department of Business Management, David Memorial Institute of Management, Tarnaka, Hyderabad – 500017
[Abstract] | [PDF]
 Emerging Challenges towards Human Resource Management in 21st Century
  G.K. Kumar, Assistant Professor, Commerce & Management, C.K.M Arts & Science College, Warangal, Telangana State, India - 506006.
[Abstract] | [PDF]
 Innovative HR Practices Catering to Talent Acquisition
  D. Pranathi, Associate Professor, CMR Technical Campus, Khandlakhoya, Hyderabad.
[Abstract] | [PDF]
 Going Cashless in India – Boon or Bane
  M. S. Kokila, Assistant Professor, MBA Department, CMR Institute of Technology, Bangalore, Karnataka State, India - 560037.
[Abstract] | [PDF]
 Impact of Market Orientation on the Student Satisfaction of Business School in Hyderabad and Rangareddy District of Telangana State
  Arijit Santikary, Faculty, Marketing Department, Siva Sivani Institute of Management, Hyderabad, Telangana State, India - 500100.
[Abstract] | [PDF]
 Development of Digital Marketing in India
  K. Rajeswari, Assistant Professors, Department of M. C. A., St. Ann’s College for Women, Hyderabad, Telangana State, India - 500028.
[Abstract] | [PDF]
 Applying Data Analytics for Human Resource Management: Opportunities & Challenges
  Niharika Atchyutuni, Assistant Professor, Vignana Jyothi Institute of Management, Hyderabad, Telangana State, India - 500090.
[Abstract] | [PDF]
 Commodities Future Market – A Study of Tur Dal
  P. Chandrika, Research Scholar, Department of Commerce, University College of Commerce & Business Management, Osmania University, Hyderabad, Telangana State, India - 500007.
[Abstract] | [PDF]
 “Leader’s Emotional Intelligence”: An Indispensible HR Conquest for Competent Project Management
  T. Rachel Shalini, Assistant Professor, MBA Department Loyola Academy Degree & PG college Secunderabad, Telangana State, India - 500010.
[Abstract] | [PDF]
 Competetive Leadership – Role of Leadership Performance
  B. Sangeetha, Senior Lecturer, P. S. Raju Law College, Kakinada, Andhra Pradesh State, India - 533016.
[Abstract] | [PDF]
 Consumer Buying Behaviour on Footwear: With Reference to Reliance Footprint and BATA, Kakinada City
  B. Charwak, Assistant Professor, School of Management Studies, JNTUK, Kakinada, Andhra Pradesh State, India - 533003.
[Abstract] | [PDF]
 An overview on Changes in Indian Consumer Demographics
  Sridevi Jonnalagadda, Assistant Professor, GITAM University, HBS, Rudraram, Telangana State, India - 502329.
[Abstract] | [PDF]
 HR Management in 21st Century: Challenges for Future
  Annapurna Chitta, Plot No 7, Vanasthalipuram. Hyderabad - 500071.
[Abstract] | [PDF]
 Impact & Implications of GST on FMCG Sector in India
  Salini Bathula, Assistant Professor, Department of Business Management, Mallareddy College of Engineering and Technology, Maisammaguda, Secunderabad, Telangana State, India.
[Abstract] | [PDF]
 Need of Cyber Security in Digital India
  M.L. Himaja, Assistant Professor, Department of Business Management, Malla Reddy College of Engineering and Technology, Hyderabad, Telangana State, India - 500100.
[Abstract] | [PDF]
 Use of Digital Banking for Improving Quality of Service Delivery: An Empirical Study of Selected Indian Banks
  Vaishali Pagaria, Associate Professor, Department of Business Management, Malla Reddy College of Engineering and Technology, Hyderabad, Telangana State, India - 500100.
[Abstract] | [PDF]
 Performance of Insurance Companies in Relation to Bugdetary Provisions of Government of India
  K. Anjaneyulu, Associate Professor, Badruka College of Commerce and Arts, Hyderabad, Telangana State, India - 500027.
[Abstract] | [PDF]
 Changing Consumer Perceptions towards Organized Retailing in Hyderabad City: An Empirical Analysis
  Kavitha Thakur, Research Scholar, Andhra University, Vishakapatnam, Andhra Pradesh State, India – 530003
[Abstract] | [PDF]
 Knowledge Management for a Small Organization
  K. Surya Narayana, Professor, Department of MBA, MLR Institute of Technology, Hyderabad, Telangana State, India - 500043.
[Abstract] | [PDF]
 HR Branding, A Tool for Attracting & Retaining Talent in Missile Manufacturing Industry in Telangana State
  L.V.S.N. Murthy, Manager (P&A), Bharat Dynamics Limited, Hyderabad, Telangana State, India - 500032
[Abstract] | [PDF]
 Job Evaluation Practices – A Comparative Study of Selectpublic and Private Sector Organisation
  B. Thirupathi Naik, Assistant Professor, Department of Business Management, Nizam College (Autonomous), Osmania University, Hyderabad, Telangana State, India - 500001.
[Abstract] | [PDF]
 Talent Management Practices of Select Pharma Companies in Sikkim and their Implications
  Geeta Shree Roy, Research scholar Dept. of Management, Sikkim University, India.
[Abstract] | [PDF]
 Enhancing Employee Experience-A Strategic Priority for Building Employer Brand
  B. Vijaya Lakshmi, Assistant Professor, Department of Business Management, Malla Reddy College of Engineering and Technology, Secunderabad, Telangana State, India - 500100.
[Abstract] | [PDF]
 An Overview towards Word of Mouth
  Mallikarjun Durgaraju, Assistant Professor, Commerce and Management, C.K.M Arts & Science College, Warangal, Telangana State, India - 506006.
[Abstract] | [PDF]
 Blue Ocean Strategy
  R. Sindhu, Assistant Professor, MBA Department Loyola Academy Degree & PG College Secunderabad, Telangana State, India - 500010.
[Abstract] | [PDF]
 Impact of GST on Retail Sector – A Study
  M. Naga Sulochna, Assistant Professor, Department of MBA, CMR Technical Campus, Hyderabad, Telangana State, India - 501401.
[Abstract] | [PDF]
 Financial Inclusion (Role of Primary Co-operative Banks in Rural India)
  V.L. Raju, Associate Professor, Department of Business Management, Malla Reddy Institute of Engineering & Technology, Maisammaguda, Secunderabad, Telangana State 500014, India.
[Abstract] | [PDF]
 Impact of Digital Marketing on Indian Consumers
  T. Mahesh Babu, Research Scholar, Sri Krishnadevaraya Institute of Management, Anantapur, Andhra Pradesh State, India - 515003.
[Abstract] | [PDF]
 Study on the Usage of Traditional, Digital and Social Media by Micro, Small and Medium Enterprises in Hyderabad, India
  Madhusudan Kumar Kota, Research Scholar, Registration Number: PP.Man.56, Rayalaseema University, Kurnool, Andhra Pradesh, India - 518002.
[Abstract] | [PDF]
 Word of Mouth Marketing (WOMM) in Digital Age
  . Aditya Prasad, UGC Net Qualified, Tarnaka, Vijaipuri, Secunderabad, Telangana. Pin Code- 500017.
[Abstract] | [PDF]